Business Spotlight: Online Music Production & Publishing Platform Tunedly Partners With Spirit Music Group

Committed to connecting musicians and songwriters to key players in the music industry, Tunedly is sparking modern change within the music world.

Given the chance to collaborate with top level session musicians for production and publishing, the company aims to streamline the process to artists from all over who may not have the means to do so otherwise. Whether creators lack the resources or talent needed, or are just unsure about how to navigate their aspirations, Tunedly wants music lovers to know that places like Nashville and Los Angeles aren’t the only places to make a living in the industry.

Founded in 2015 by a passion and love for music, Chris Erhardt and Mylène Besançon had a vision of wanting to give creators the exposure and options they deserve. With over 1,000 clients and 5,500 projects completed, the team is taking a rather challenging time and making good use out of the situation. With everything already switching to virtual, more and more people are looking for other options to achieve their goals without compromising their health or having to pay hand over fist for studio time. 

Erhardt explained, “Tunedly really just happened because I couldn’t find talented musicians where I lived when I was still actively writing songs in 2015. Mylene introduced me to some of the musicians she managed, and we started to collaborate online, building a method to streamline the process and all of a sudden, it became a business, and songwriters all over the world started using it for their music production needs.” From trained vocalists, skilled engineers, noted producers, acclaimed guitarists, pianists, and drummers, artists can choose to either create an entire song on the platform, or just to fill the gap needed from a certain instrumentalist. 

Also within the site, the section for Music Production offers three primary packages for add-ons: Single Instrument, Small Band, and Full Band, each allowing the options of Add Lead Vocals, Add Two Background Vocals, and Add Composing at different costs. Customized packages are also available, as well as a Song Plugging tab to send songs for free, with the possibly of getting offered an exclusive music publishing deal, along with help for placement in film, TV, ads, and so on. Not to mention they help to monetize artists’ music through their marketing techniques in streaming and downloading. Partnerships with sub-publishers also increase royalty collections for their creators. 

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Having recently struck a partnership with the world-leading independent music publisher in Spirit Music Group, the company will administer Tunedly’s music catalog worldwide. Erhardt shared his enthusiasm to PR Newswire stating, “We could not be more excited to work with Spirit. Leveraging the strengths of Spirit Music Group’s administration platforms will help Tunedly users tremendously with monetizing their music, starting in Q1 of 2021. We’re proud to work in collaboration with such a renowned and respected company”. 

Headquartered in New York with offices in Nashville, LA, London, and the Netherlands, Spirit Music Group owns and/or manages more than 75,000 songs within every genre and spanning over seven decades. The idea behind the publishing company was for veteran and newcomer songwriters alike from all over the world to come together to share information and encourage/mentor each other, while their careers and catalogs developed and strengthened. Known for their royalty administration and promotion of songs into media, Spirit has helped transform the role of publishers to expand into marketing plans to revitalize clients’ brands and songs. 

Having the founder of Music World Entertainment, Mathew Knowles (father of Beyoncé and Solange), and Harvey Mason Jr. also take on the role as company advisors for Tunedly, success is in every corner for the platform. While Knowles is also the executive producer for more than 100 award-winning albums, Mason Jr. is a renowned songwriter, producer, and movie producer that has worked for artists such as Aretha Franklin, Michael Jackson, Britney Spears, Justin Timberlake, and Chris Brown.

With Tunedly experiencing rapid growth on their own accord, the new partnership with Spirit Music Group will only create more buzz and take this innovative company to new heights. 

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